FORVIA and BYD open new seat assembly plant in Thailand
The plant will start production one month after its opening, assembling complete seats for BYD’s electric and hybrid vehicle fleet, including BYD’s ATTO 3 and Song Plus models. With a full capacity of 180,000 car seating sets per year.
A highly promising market outlook
The location of the new plant is fully in line with FORVIA’s West to East strategy, benefiting from Asian growth. The outlook for this market is highly promising and by 2025, it is estimated that Asia (including India) will account for 60% of global vehicle production.
“The launch of production in this new set assembly plant is a major milestone in the Group’s plan to benefit from growth in Asia,” says Christophe Schmitt, Executive Vice President Seating at FORVIA.“This strategic leap strengthens FORVIA’s presence in Thailand, which will serve as FORVIA’s export hub for the Asia-Pacific region and deepens the global technical partnership we have developed with BYD.”
FORVIA and BYD: a strategic partnership for green mobility
FORVIA launched its cooperation with BYD in 2017 based on a spirit of long-term strategic collaboration and a shared vision for the decarbonization of the automotive sector in Europe and China. The partnership has already resulted in the inauguration of seven factories in China, with an annual production capacity of 2.6 million seats and an R&D center in Shenzhen.
FORVIA already employs over 40,000 people throughout Asia. In 2023, the Group recorded sales of 7.4 billion euros in the region.